News & stories
Stories
Races, riders, new bikes and the tech behind them — from the Ari team and our athletes.
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The Suncrest: A Superbike for Every Day
A Superbike Reimagined for Everyday Rides: Suncrest When you think of a superbike, you env...
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Lighter Than A Water Bottle: Meet the Suncrest
Discover the Suncrest: Our Revolutionary Lightweight Road Bike Imagine a road bike with a ...
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Hat Trick for Ari Factory Racing
In case you missed it: here’s the latest on Ari Factory Racing with their results of Round 3 of the BME Series in Sunrise, AZ. Nik Nestor...
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Dominant Performance for Ari Factory Racing
Exciting Start to the Weekend The past weekend was nothing short of exhilarating for our mountain biking team. The excite...
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BME 1 in the Books: A Wild Weekend for Ari Factory Racing
One of the standout performances from the weekend came from Jakob Snow, who managed to secure his first pro podium at a BME event. Jakob ...
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How to Make Realistic New Year's Resolutions and Achieve Your Goals as a Cyclist
The start of the new year is a chance to make resolutions that will improve your life, but most peoples resolutions won’t stick. Setting ...
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5 Gravel Rides in the US to Attempt Before you Die
Are you ready to take on the most thrilling and challenging gravel rides in the United States? If so, then here are 5 must-do gravel ride...
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Improve Your Riding Performance with Ari's 23 Point Custom Set Up
If you're looking to maximize your cycling performance, look no further than Fezzari's 23-point setup. This unique setup process is desig...
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Mo Awesome conquers the Whistler Four Corners
Mo from Awesome MTB is an avid rider and has been doing a lot of adventure rides as of late. His latest one just might be the most impres...
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Conquer the Colorado Rocky's with these 3 Epic Mountain Bike Trails
Colorado is a mountain biker’s paradise! With its diverse terrain and stunning views, Colorado has become a go-to destination for mountai...
