News & stories

Stories

Races, riders, new bikes and the tech behind them — from the Ari team and our athletes.

Rider in an orange helmet on a mountain bike in the desert, a second rider behind, cacti in the distance
Latest September 18, 2026

Train Like a Pro, Eat Like a Pro: A Simple, Science-Backed Plan for Everyday Riders with Limited Time

The XC World Cup rolls into Soldier Hollow in Midway, UT this weekend — watching the fastest riders in the world dance up climbs will get anyone fired up to train harder. But mo...

Read story